Tag Archives: underemployment

Why do we give more thought to what brand of jeans to buy than a career plan?

Posted by: Mark Franklin on December 5, 2012 2:58 pm

“Too many of the young and jobless have given more thought to what brand of jeans to buy than their career plan,” writes Neil Sandell in an article entitled Career education lacking in Canada  in the Atkinson Series on youth unemployment published in the Toronto Star.

It’s not just youth who suffer from lack of career clarification; adults too lack career clarity. We spend 100,000 hours in our careers, so why do we invest so little time – some estimates put it at less than 20 hours for the average Canadian – in focused career planning and exploration?

Sandell says that, for youth, the problem is a combination of unhelpful advice from parents, patchy career education, lack of career exploration experience, among other factors. You can hear more in my interview with Neil Sandell on Career Buzz.

From my perspective leading a busy career management social enterprise, CareerCycles, serving individual clients of all ages and stages, it’s a mess out there. Career management is arguably the most important 21st century skill, and yet the vast majority of Canadians don’t possess a high enough level of that skill, don’t realize they can learn it, and don’t know where to turn.

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*The views expressed by our authors are personal opinions and do not necessarily reflect the views of the CCPA