Tag Archives: Rhea Plosker

Real-Time Adventures in Counselling Private Practice – Chapter Five

Posted by: Rhea Plosker on July 24, 2015 11:51 am

Finding a Therapist (or Being Found by a Client)

touchInvisible threads are the strongest ties.
– Friedrich Nietzsche

This blog is the fifth chapter in a series describing my mid-life career transition from engineering to a counsellor and psychotherapist working in private practice. (Chapter 1, Chapter 2, Chapter 3, Chapter 4)

A few months ago, a friend asked me for help finding a therapist in a city I am unfamiliar with. I figured this would be a straightforward process, given that I am “in the know”. I started by following the instructions found in an excellent article on our own practice web site (I couldn’t resist the shameless self-promotion).

Indeed, I was quickly able to create a solid short-list of obviously qualified therapists and started to contact them. My experiences from that point reminded me how important our interactions are with prospective new clients.

Here are a few tips I’d like to pass on to others: Continue reading →




*The views expressed by our authors are personal opinions and do not necessarily reflect the views of the CCPA

Real-Time Adventures in Counselling Private Practice – Chapter Four

Posted by: Rhea Plosker on May 6, 2015 2:00 pm
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Wearing Many Hhat-185447_640ats

 

Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence. -Helen Keller

 

Chapter One, Chapter Two, and Chapter Three of Adventures in Private Practice described my mid-life career transition from engineering to counselling private practice.

In January 2015, I joined William Cooke and Associates, after a year as “post graduate intern”. We are a mature practice, established in 1996, currently seeking business growth. Since I am the associate in need of more clients, I am by default the “Practice Marketing Manager”. My 20 years managing marketing technology in large corporations is helping, but marketing a small business is a different world.

I have redesigned our website, started a blog, ran a ‘Google AdWords’ campaign, created a print card, and am in the middle of a direct mail campaign targeting local health care providers. I implemented Google Analytics to give us better insight into who is visiting our site and what information they find helpful. I’m having fun, and feel like I’m providing a better and more authentic service to my clients. When I offer clients the idea to:

“Try something. If it works keep doing it. If not, try something else. But keep trying.”
Continue reading →




*The views expressed by our authors are personal opinions and do not necessarily reflect the views of the CCPA