Award winning advertising and marketing expert, Terry O’Reilly, author of “The Age of Persuasion: How Marketing Ate Our Culture,” and host of “Under the Influence” on national CBC radio joined me on Career Buzz radio recently (pictured together) for a feature conversation. In this exciting hour of radio, Terry shared ideas and stories about:
- What you can do better to communicate your own story and harness “The Power Of Storytelling”
- Turning points in his own career story
- What the career field can learn to shape up its image and market itself better
A key turning point: “I had five years under my belt and I was still considered green. One day I put my hand up in [an important client] meeting and said, ‘I feel differently, and let me take you though my thinking.’ The creative director looked at me and said, ‘I agree.’ And the whole room switched around to my point of view. In that moment, my career changed. I was given incredible opportunities by the creative director. It was the first time I had the courage to listen to my inner voice.”
*The views expressed by our authors are personal opinions and do not necessarily reflect the views of the CCPA