{"id":25651,"date":"2020-10-05T16:46:04","date_gmt":"2020-10-05T20:46:04","guid":{"rendered":"https:\/\/www.ccpa-accp.ca\/?p=25651"},"modified":"2020-11-03T15:37:49","modified_gmt":"2020-11-03T20:37:49","slug":"optimizing-psychology-today-in-canada","status":"publish","type":"post","link":"https:\/\/www.ccpa-accp.ca\/fr\/optimizing-psychology-today-in-canada\/","title":{"rendered":"Optimizing Psychology Today in Canada"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Click&nbsp;<\/em><a href=\"http:\/\/eepurl.com\/g9s36H\"><em>here<\/em><\/a><em> to get your FREE Online Private Practice Checklist<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deciding how to market your Canadian private practice can be a challenge. With so many options that cost time and money, it\u2019s important to be wise. Having tried many different ways to market my private practice, I\u2019ve found that the directory, <a href=\"https:\/\/www.psychologytoday.com\/ca\">Psychology Today Canada<\/a>, has consistently been one of the main ways I get clients. Plus, it only costs $34.95 CAD (tax included) per month! In this article I will show you what to focus on when creating your <a href=\"https:\/\/www.psychologytoday.com\/ca\">Psychology Today Canada<\/a> profile so that you can optimize the service to grow your Canadian private practice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What to Focus On in Your Psychology Today Canada Profile<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Once purchasing your subscription to <a href=\"https:\/\/www.psychologytoday.com\/ca\">Psychology Today Canada<\/a>, you\u2019ll notice that there are sections where you can fill out information about yourself and your private practice.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Personal Statement<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Speak to your ideal client\u2019s reasons for seeking counselling and the outcomes they want from counselling. People searching for counselling are trying to find a therapist that can help them with what they are struggling with. Talk about those struggles and how you can help people feel better.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Don\u2019t focus your statement solely on your qualifications. People want a counsellor that understands what they\u2019re going through as well as someone that can help them. Yes, they want to know that you\u2019re qualified but your personal statement should mainly speak to what your ideal client is experiencing and how you can help them.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Be clear with your prices<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Don\u2019t hide your prices. Potential clients should know how much your service costs when they read your <a href=\"https:\/\/www.psychologytoday.com\/ca\">Psychology Today Canada<\/a> profile. The last thing you want is for a potential client to get excited about your services and then find out later that they cannot afford it. <a href=\"https:\/\/www.fearlesspractice.ca\/how-to-set-your-counselling-fee-in-a-canadian-private-practice\/\">Click here to learn how to set counselling fees<\/a> and <a href=\"https:\/\/www.fearlesspractice.ca\/sliding-scale-fee-in-a-canadian-private-practice\/\">click here to learn about sliding scale fees.<\/a><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Profile Photo<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Smile. Smiling portrays that you are kind, welcoming, and happy.<\/li><li>Have good lighting. Make sure that your photo is bright and that potential clients can see your happy face.<\/li><li>Quality. Use a professional photographer to make sure your photo is high resolution and has excellent quality.&nbsp;<\/li><li>Focus on your face. Make sure that the photo focuses on your face. Potential clients want to see the person they will be speaking to so minimize the background in your photo. &nbsp;<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Other Photos<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Add photos of you counselling someone. People will be curious about what it would be like to have a counselling session with you. So, take some photos with a fake client (a friend or family member) and add them as extra photos on your profile.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Video<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Just like with the personal statement, speak to what the potential client is struggling with, how you help, and how they will feel once therapy is done.<\/li><li>Speak slowly and smile as you talk. This will portray a happy and calm demeanour.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Extra Tips<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Link to the website button to your booking page. If a potential client has read your personal statement, they do not need to be directed to your home page of your website as they already know who you are and what you do. Instead link the website button to your online booking page so that they can easily book their first appointment. &nbsp;<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Target your listing. Make sure to not only target your listing to your area but also two other areas close by. With <a href=\"https:\/\/www.psychologytoday.com\/ca\">Psychology Today Canada<\/a>, you can add two extra targets for free!<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Want <strong>6 FREE<\/strong> months of <a href=\"https:\/\/www.psychologytoday.com\/ca\">Psychology Today Canada<\/a> that\u2019ll give me a free month too? Email me your name at <a href=\"mailto:info@fearlesspractice.ca\">info@fearlesspractice.ca<\/a> and I\u2019ll hook you up.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Until next time,<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Julia<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Get MORE Canadian private practice help at:&nbsp;<\/strong> <a href=\"http:\/\/www.fearlesspractice.ca\"><strong>www.fearlesspractice.ca<\/strong><\/a><strong>!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"68\" height=\"103\" src=\"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png\" alt=\"\" class=\"wp-image-25653\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">About Julia<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Julia Smith, MEd, RCT, CCC, is the owner of Fearless Practice. She specializes in consulting with Canadian counsellors and therapists who want to start a private practice. She also owns a private practice in Halifax, Nova Scotia where she helps teenagers and adults who want to be confident and happy but are feeling weighed down by anxiety, stress, and depression.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Learn more about her consulting services <a href=\"https:\/\/www.fearlesspractice.ca\/?repeat=w3tc\">HERE<\/a>!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Disclaimer: The information provided on this blog is for informational purposes only. It is not clinical or consulting advice. E-subscribers and website visitors are receiving general advertising and information about starting a private practice and should not act upon this information without seeking professional consultation.<\/em><br><br><strong>*The views expressed by our authors are personal opinions and do not necessarily reflect the views of the CCPA<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Click&nbsp;here to get your FREE Online Private Practice Checklist Deciding how to market your Canadian private practice can be a challenge. With so many options that cost time and money, it\u2019s important to be wise. Having tried many different ways to market my private practice, I\u2019ve found that the directory, Psychology Today Canada, has consistently [&hellip;]<\/p>\n","protected":false},"author":1001071,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[53,1569,29],"tags":[],"class_list":["post-25651","post","type-post","status-publish","format-standard","hentry","category-careercounselling","category-counselling","category-counsellingandpsychotherapyincanada"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Optimizing Psychology Today in Canada - L&#039;Association canadienne de counseling et de psychoth\u00e9rapie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Optimizing Psychology Today in Canada - L&#039;Association canadienne de counseling et de psychoth\u00e9rapie\" \/>\n<meta property=\"og:description\" content=\"Click&nbsp;here to get your FREE Online Private Practice Checklist Deciding how to market your Canadian private practice can be a challenge. With so many options that cost time and money, it\u2019s important to be wise. Having tried many different ways to market my private practice, I\u2019ve found that the directory, Psychology Today Canada, has consistently [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/\" \/>\n<meta property=\"og:site_name\" content=\"L&#039;Association canadienne de counseling et de psychoth\u00e9rapie\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-05T20:46:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-11-03T20:37:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png\" \/>\n<meta name=\"author\" content=\"Julia Smith\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Julia Smith\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/\"},\"author\":{\"name\":\"Julia Smith\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/#\\\/schema\\\/person\\\/dfd8687a67bddd21f031a3e9122e2b20\"},\"headline\":\"Optimizing Psychology Today in Canada\",\"datePublished\":\"2020-10-05T20:46:04+00:00\",\"dateModified\":\"2020-11-03T20:37:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/\"},\"wordCount\":776,\"image\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/Sans-titre.png\",\"articleSection\":[\"Career Counselling\",\"Counselling\",\"Counselling &amp; Psychotherapy in Canada\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/\",\"url\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/\",\"name\":\"Optimizing Psychology Today in Canada - L'Association canadienne de counseling et de psychoth\u00e9rapie\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/Sans-titre.png\",\"datePublished\":\"2020-10-05T20:46:04+00:00\",\"dateModified\":\"2020-11-03T20:37:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/#\\\/schema\\\/person\\\/dfd8687a67bddd21f031a3e9122e2b20\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/Sans-titre.png\",\"contentUrl\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/Sans-titre.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/optimizing-psychology-today-in-canada\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Optimizing Psychology Today in Canada\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/#website\",\"url\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/\",\"name\":\"L'Association canadienne de counseling et de psychoth\u00e9rapie\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/#\\\/schema\\\/person\\\/dfd8687a67bddd21f031a3e9122e2b20\",\"name\":\"Julia Smith\",\"url\":\"https:\\\/\\\/www.ccpa-accp.ca\\\/fr\\\/author\\\/juliasmith\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Optimizing Psychology Today in Canada - L'Association canadienne de counseling et de psychoth\u00e9rapie","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/","og_locale":"fr_FR","og_type":"article","og_title":"Optimizing Psychology Today in Canada - L'Association canadienne de counseling et de psychoth\u00e9rapie","og_description":"Click&nbsp;here to get your FREE Online Private Practice Checklist Deciding how to market your Canadian private practice can be a challenge. With so many options that cost time and money, it\u2019s important to be wise. Having tried many different ways to market my private practice, I\u2019ve found that the directory, Psychology Today Canada, has consistently [&hellip;]","og_url":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/","og_site_name":"L'Association canadienne de counseling et de psychoth\u00e9rapie","article_published_time":"2020-10-05T20:46:04+00:00","article_modified_time":"2020-11-03T20:37:49+00:00","og_image":[{"url":"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png","type":"","width":"","height":""}],"author":"Julia Smith","twitter_misc":{"\u00c9crit par":"Julia Smith","Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#article","isPartOf":{"@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/"},"author":{"name":"Julia Smith","@id":"https:\/\/www.ccpa-accp.ca\/#\/schema\/person\/dfd8687a67bddd21f031a3e9122e2b20"},"headline":"Optimizing Psychology Today in Canada","datePublished":"2020-10-05T20:46:04+00:00","dateModified":"2020-11-03T20:37:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/"},"wordCount":776,"image":{"@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png","articleSection":["Career Counselling","Counselling","Counselling &amp; Psychotherapy in Canada"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/","url":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/","name":"Optimizing Psychology Today in Canada - L'Association canadienne de counseling et de psychoth\u00e9rapie","isPartOf":{"@id":"https:\/\/www.ccpa-accp.ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#primaryimage"},"image":{"@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png","datePublished":"2020-10-05T20:46:04+00:00","dateModified":"2020-11-03T20:37:49+00:00","author":{"@id":"https:\/\/www.ccpa-accp.ca\/#\/schema\/person\/dfd8687a67bddd21f031a3e9122e2b20"},"breadcrumb":{"@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#primaryimage","url":"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png","contentUrl":"https:\/\/www.ccpa-accp.ca\/wp-content\/uploads\/2020\/10\/Sans-titre.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ccpa-accp.ca\/optimizing-psychology-today-in-canada\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ccpa-accp.ca\/fr\/"},{"@type":"ListItem","position":2,"name":"Optimizing Psychology Today in Canada"}]},{"@type":"WebSite","@id":"https:\/\/www.ccpa-accp.ca\/#website","url":"https:\/\/www.ccpa-accp.ca\/","name":"L'Association canadienne de counseling et de psychoth\u00e9rapie","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ccpa-accp.ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/www.ccpa-accp.ca\/#\/schema\/person\/dfd8687a67bddd21f031a3e9122e2b20","name":"Julia Smith","url":"https:\/\/www.ccpa-accp.ca\/fr\/author\/juliasmith\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/posts\/25651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/users\/1001071"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/comments?post=25651"}],"version-history":[{"count":0,"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/posts\/25651\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/media?parent=25651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/categories?post=25651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ccpa-accp.ca\/fr\/wp-json\/wp\/v2\/tags?post=25651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}